Cloud Phone System Feature Spotlight: Music-on-Hold

First things first: we all know that customers don’t like being placed on hold, and some of them downright hate it. But what you may not know is WHY customers find this experience so dreadful. As with many things in life, this reaction has less to do with reality and more to do with perception.It’s All in the MindResearch has revealed that what rankles people so much about waiting on hold isn’t actually waiting: it’s that they have nothing to do, which makes them feel that they’re waiting much longer than they truly are. For example, a customer who is...