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Texting has become a significant modality in business communication, preferred by 63% of customers. The alignment with customers' lifestyles drives this preference as the average smartphone user checks their device every 10 minutes. Texting also outperforms emails and phone calls, boasting a 90% open rate and a 45% response rate, respectively, against email's 20% and 6%. Additionally, it seamlessly integrates with other communication channels and provides a reliable digital paper trail. As texting elevates customer experience, productivity, and profitability, businesses are encouraged to implement it as part of their communication approach....

Things have been challenging — to say the least — for many small business owners over the last few years. But there is some good news that will improve everything from customer satisfaction to the bottom line. It is one of the most popular advanced features in our cloud-based (i.e., voice over internet protocol AKA VoIP) phone system: Interactive Voice Response (IVR). About IVR Even if you do not currently use IVR in your small business, you have doubtlessly experienced it many times as a customer, or when contacting a government agency. It works by asking you to press digits on your...

If you are planning on adding locations, then you want to ensure that your phone system supports your growth vs. blocks it. Below are 7 reasons why voice over internet protocol (VoIP) is the perfect phone system for multiple locations: 1. Significant Cost Savings The first and most important reason why a VoIP (a.k.a. cloud-based) phone system is the best phone system for multiple locations is simple: you will dramatically reduce your telecommunication costs. Instead of spending thousands (or tens of thousands) of dollars to purchase, install, and maintain an on-site phone system at each location, you just plug in your digital phones...

FCC Introduces New Rules to Fight Robocall SpoofingAs part of its ongoing effort to combat illegal robocalls, the Federal Communications Commission (FCC) announced on March 16, 2023, it is enhancing and expanding service provider obligations to implement the STIR/SHAKEN caller ID authentication framework. The move builds on the FCC's implementation of a framework used to trace back, block, and identify originators of illegal spoofed robocalls.How Spoofing WorksScammers find phone number spoofing an increasingly popular technique. They know people are wary of answering unwanted calls with unfamiliar or toll-free numbers. As a consequence, they use spoofing to trick the caller ID...

Even though we can't always control everything, there are ways to protect our business from outside forces. This could be anything from natural disasters to cybercrime. However, instead of idly waiting for something bad to happen, we must take proactive measures. By doing this, we decrease the chances of our company being impacted by negative circumstances....

When it comes to purchasing a VoIP phone system for your business, the last thing that you want to do is “roll the dice” or “hope for the best.” You want to KNOW that your investment and experience will be rewarding instead of regrettable. To ensure this happens, we have prepared the following business VoIP buyer’s guide, which covers four stages in the process: Discover, Evaluate, Demonstrate, and Select. Business VoIP Buyer’s Guide Stage 1: Discover Basically, there are three different types of VoIP vendors in the marketplace: “Do-it-Yourself” Mass Market Firms, Carrier Service Providers, and Dedicated Solution Providers. “Do-it-Yourself” Mass Market VoIP...

It does not take long for some technologies to go from optional to essential. And, for the question to shift from “should we be using this technology in our organization?” to “how can we afford NOT to use this in our organization?”. Think of social media platforms. When they first hit the scene most corporations ignored these platforms. Now 97% of Fortune 500 companies use social media. Even cloud-based apps were initially treated with skepticism. Now 94% of enterprises use these apps across the world.  https://www.youtube.com/watch?v=NhTewwVCVWE What is the next technology to make the shift from optional to essential? Without a doubt,...

There are many important reasons why school boards across the country have switched from an expensive and inflexible old-fashioned landline phone system to a cost-effective and future-proofed VoIP phone system. However, when it comes to using a VoIP phone system on a day-to-day basis, what teachers, administrators, executives, and all other staff love the most are features, features, and yet more features!  Below, we highlight 7 key VoIP features for schools that have staff saying “wow, this is amazing — how in the world did we manage before this?”: Key VoIP Features for Schools: Auto Attendant Auto Attendant is an automated, customizable, and...

Before the pandemic, there were generally two types of workers. There were those who worked in the corporate office, and there were those who worked in their home office. Now though, there is a third type of worker that HR experts say will dominate the workforce landscape for the foreseeable future: the hybrid worker. This individual spends time in both environments (e.g. Monday and Wednesday in the corporate office; Tuesday, Thursday and Friday in their home office). The term for this configuration is “hybrid workplace,” and the engine that makes it function for hybrid workers and their employers alike is...

When upgrading from a conventional landline phone system to a state-of-the-art cloud-based phone system, one of the most important factors to consider is how much bandwidth will be required. Bandwidth refers to the capacity of the connection to transfer an amount of data in a specific period of time. This is usually expressed as megabits per second, or Mbps. For example, an internet connection with a bandwidth of 25 Mbps is capable of transferring 25 million bits of data per second.  Why is choosing the optimal bandwidth so important? Because if the bandwidth is insufficient (i.e. if it is “too slow” or...