The Easiest Way to Increase Net Promoter Score (NPS)
The Net Promoter Score (NPS) lets companies gauge how customers view them. It separates respondents into three categories: promoters, passives, and detractors. Unlike other performance indicators, NPS looks at overall customer sentiment, giving greater insight into customer satisfaction. NPS is a globally recognized benchmark measuring customer loyalty. It does not focus on satisfaction with a specific brand, service, or interaction. It does not focus on satisfaction with a specific brand, service, or interaction. However, any individual interaction impacts NPS as well. Many Fortune 1000 companies use Net Promoter Scores to measure customer satisfaction. This method determines the likelihood of customers leaving and...