If your business is not taking full advantage of text marketing — SMS and MMS marketing — then you are missing out. This is a massive opportunity to drive customer engagement, acquisition, and sales. Consider these eye-opening statistics: 69% of customers want the ability to contact a business through text messaging.  Customers are 4.5x more likely to reply to text messages than emails.12.9% of customers are more likely to support businesses that offer text-back capabilities.   And just in case you think that “texting is obsolete” — think again. 50% of people sent more texts during the pandemic. Additionally, due to COVID-19 34%...

Before we look at how to choose the best business phone system, let’s highlight why many businesses are frustrated with their current landline (i.e. on-site PBX) phone system:     High Up-Front Costs: Landline phone systems are very costly to purchase, install and maintain.    No Cost Certainty: Costs can fluctuate significantly from month-to-month, making budgeting and forecasting difficult and risky.    Lack of Scalability: If the maximum number of lines are in use, a replacement can cost tens of thousands of dollars. Lack of Business Continuity: A landline system uses a network design with a single point of failure. This means if part of the system fails,...

So, your business was humming along nicely. Then, all of a sudden, COVID-19 reared its ugly head and threw the world into a tizzy. Almost overnight, companies were scrambling to find solutions to run their business remotely.The idea of having your employees work remotely is not a new concept, nor is having your team work from home for various reasons like inclement weather, illness, or lack of daycare. We’ve all been there - your toddler is sick and you need to stay at home with them. Or, you live in the south and there is a light dusting of snow...

While some larger organizations can afford to waste money (at least for a little while), most small businesses do not have much margin for error. This is why a small business phone system is vital! If they fail to keep a close eye on the bottom line, then they eventually will fold. According to the Bureau of Labor Statistics: Approximately 20 percent of small businesses fail within 12 months of launching. A further 10 percent disappear within 24 months. Another 20 percent are gone within 36 months. Yet another 20 percent bid farewell within 60 months. By the end of a decade, a staggering 70...

If you are planning on upgrading your business phone system you have surely come across hosted VoIP. What exactly is it, and how can your company benefit from a hosted VoIP from Carolina Digital Phone? Voice over Internet Protocol, known as VoIP, converts phone calls into a series of data packets and transmits calls to the public telephone network. Unlike on-premises telephone systems, hosted VoIP provides your business complete phone service from a local, trusted VoIP provider over your existing internet connection avoiding the costly copper phone lines. Instead of owning and maintaining an on-premise server, a hosted VoIP solution from Carolina...

Back in 2015, North Carolina approved a second area code (743) for Piedmont Triad. This was primarily down to the fact that there was no more availability for (336) numbers. In North America, each three-digit dialing code can only be used approximately 8 million times. The trouble faced by most states is simply that they have exhausted the options for the initially designated area code.Since the introduction of the 743 dialing code, there has been a prolonged rate of adoption, and it’s not difficult to see why. We are going to take a closer look at the people most affected...

Deciding to make the switch from a conventional phone system to a cloud (a.k.a. VoIP) phone system is a smart move when you consider all of the advantages, which include: Significant initial and year-over-year cost savings. A wide range of enterprise-grade Unified Calling (UC) features such as voicemail-to-email, auto attendant, live call transfer, and more.Seamless scalability.No maintenance, update and upgrade costs.No technical support costs.Reliability and uptime (if the power goes out locally, the system will automatically shift to another area of the state/country where power is operational). The freedom to provide employees with a softphone or a deskphone (or both). Below, we...

It is widely understood — frankly, it is axiomatic by this point — that good customer service is important. However, the enormous impact and influence of customer service on today’s business landscape is truly eye-opening. Consider the following: 52% of customers have made an additional purchase from a company after a positive customer service experience. (Source: Dimensional Research) 86% of consumers are willing to spend up to 25% extra for better customer service. (Source: Squaretalk) 61% of customers have switched brands due to poor customer service. And nearly 50% have done so within the last year. (Source: Microsoft)   The moral to this statistical story...

These days, the need for businesses to “do more with less” is not just important: it’s essential! And that’s why a growing number of companies — from small firms to large enterprises — are upgrading to cloud (a.k.a. VoIP) office phone systems. Here are the 5 biggest reasons why 1. No PBX Costs With Office Phone Systems Conventional phone systems require an on-site private branch exchange (PBX). These are extremely expensive. While the exact amount depends on the size of the organization, generally the cost is about $1,000 per employee. So, a company with 15 employees would have to spend $15,000...

Even before the pandemic, remote working was on the rise, with 55% of people telecommuting full-time. Today, many employees are enjoying the flexibility of working from home, but employers face new challenges in managing their remote teams. Discover how a cloud phone system can solve five major work-from-home hurdles, from inefficient communication tools to the lack of visibility among colleagues. With features like built-in chat, unique extensions for every worker, and real-time performance monitoring, you can enhance productivity and maintain a professional image. Ready to transform your remote workforce? Read on to learn more!...